Decades ago, if you wanted to purchase something, you’d go to the stores. But when modern technology emerged, continued to be progressive, and resulted in so many innovative things such as the Internet, our world became digitized. Instead of going to brick-and-mortar stores, people use their cellphones or other gadgets and click on online shopping websites to buy the items they want.
Meanwhile, for banking and money transactions, clients should visit their banks. But today, clients can do any transactions such as money transfers, deposits, and payments via mobile banking applications.
These two situations show how e-commerce changed our lives for the better.
Electronic commerce or e-commerce takes place when people buy or sell goods or services by using the Internet or World Wide Web. Furthermore, it also refers to money transfer and data transfer via electronic communication. E-commerce, aside from selling physical goods online, can also refer to any commercial transaction through the Internet.
When outsourcing customer service has started and intensified from the first time it was officially launched up to this day, e-commerce has diversified and became more useful. Outsourcing is recognized by many marketers as authentic to achieve cost-effectiveness in running a business.
Outsourcing became possible as e-commerce works by using the Internet. Take this example: a successful business is receiving so many orders and transactions. Since the company is growing, it deals with a large number of customers who have questions, issues, and concerns regarding the brand they purchased. Through outsourcing customer service, you can provide them with the best customer care. And by doing this successfully, you can keep their loyalty. As a wise entrepreneur, you must realize that your competitors have already outsourced customer service for the continuous support of their customers, as well as to attract new potential customers. Therefore, you should also offer a better customer service team.
The first-ever e-commerce started on August 11, 1994, when a man posted on his website to sell a CD by Sting, an English band. The man’s friend bought the CD, and it is considered the first instance of buying and selling a product through a website or e-commerce.
From then, e-commerce continued to expand and evolve. With this, brands have been easier to discover and purchase through online retailers and marketplaces. Companies have benefited from outsourcing e-commerce, but it becomes more beneficial to start-ups and small entrepreneurs. It allows them to sell their products and services at a scale that became impossible in traditional merchandising.
The outsourcing and e-commerce worlds were surprised when the COVID-19 pandemic attacked and paralyzed the world and affected the economy of many countries. Business people became worried by this question: Is there a future in e-commerce?
Well, you might not believe this reality that e-commerce and outsourcing customer service have been more in demand during the pandemic. Because of the lockdown and quarantine implementations, people tend to go online and it only intensifies e-commerce and outsourcing. Compared to 2019, e-commerce transactions in May 2020 had reached $82.5 billion. There was an increase of 77%. Now that we are nearing the last quarter of 2021 and the threat of COVID-19 is still present, the majority of consumers prefer to continue doing online shopping and transactions because of the comfort and accessibility it gives.
In addition to that, a prediction says that the number of e-commerce jobs will keep on growing. It could reach 450,000 in the US by 2026. The outsourcing customer service will continue to grow as many marketers say that the key to success is the support and acceptance of customers to the brand. By 2040, it is expected that 95% of all purchases and transactions will be through e-commerce.
Outsourcing customer service and e-commerce offer a great future for business and the economy.