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Why Outsourcing is Popular?

30 December 2021

During the administration of former US President Donald Trump, outsourcing customer service for e-commerce became a hot issue as he wanted to stop American companies from outsourcing customer service in developing nations, such as outsourcing in the Philippines, and prioritize the American people to be hired. In addition to that, Philippine President Rodrigo Duterte had once said that he wouldn’t allow being connected again to America. With his fearless statement, many outsourcing firms in the Philippines became worried as they thought that the outsourcing industry was one of the businesses that will be affected by the president’s decision.

Despite that, outsourcing remains strong and continues to be applied by small and big companies after it has been proven to be helpful and cost-effective in any business. Online outsourcing was also recognized as an effective method to achieve a profitable business. Outsourcing customer service is a great business strategy that started in the late 80s and continues to progress as many companies choose to apply this strategy to achieve cost-effective business operations. It allows businesses to partner with outsourcing companies to fulfill one or more aspects of the business. The external provider is equipped with the requirements and expertise that clients need. It also undertakes the complete responsibility of the business functions.

Outsourcing customer service is one of the successful parts of the BPO and has been acknowledged as a thriving competitive business model that companies can apply on a long-term basis. And when it comes to online customer service, outsourcing in the Philippines becomes an attractive and competitive business strategy in the US and Western countries in providing excellent customer support.

Being cost-efficient and time-saving are what make outsourcing attractive to many businesses. But apart from it, there are four reasons why outsourcing continues to be popular:

  1. Flexible — a recruitment process to look for qualified in-house staff is tedious and complicated. You will not need many in-house employees, particularly during off-peak seasons in the marketplace. Thus, there would be times you don’t need other services. Outsourcing ensures that everything runs based on your company’s needs. You can hire more staff whenever it is needed. If the time comes that your company faces financial setbacks or your employees fail to meet your expectations, you can easily withdraw contract renewal.
  2. Focus — outsourcing gives you a chance to focus on the core business and essential workflow. It also provides you extra time and energy on the more important business matters.
  3. Global expansion — there is a misconception that becoming global can only be achieved by big companies. Through outsourcing of customer service, small companies can become globally competitive. You can also hire foreign workers with great talents and expertise in their field.
  4. Time zone dilemma — it is one of the common issues when your business starts to expand internationally. You can’t just leave your customers when your business ends in your region. By outsourcing customer support 24/7, you can still provide excellent customer support to your valued customers from the other side of the world.

Outsourcing customer service is one of the great things in the business world. There are many reasons why it is still popular and attractive to any business. It is already proven that outsourcing helps you achieve a profitable and feasible business.

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