The Power of Social Media In Customer Service

What do you think people get when they wake up in the morning and before going to sleep at night? No other than smartphones. Due to the widespread and powerful influence that social media brings to the world, it became inseparable from all of us! Social media was originally intended for personal use and maintaining interactions with people. However, because of its continuous development and turns to be an essential method to build brand awareness and customer service, it becomes appealing to many marketers, particularly outsourcing customer service and influencer marketing.

It’s no longer surprising why social media became successful and in-demand to many people. There are an impressive 3.196 billion people who are active in different social media channels. In 2020, average users spent two hours and 24 minutes every day on social media. Statistics also showed that people spent more than 50% of their time on different social media apps. And among various social media platforms, Facebook is the most widely used. Users of this platform have an average of two hours and 24 minutes per day. Meanwhile, YouTube users take an average of 40 minutes every day. Snapchat users spend an average of 30 minutes each day, while Instagrammers spend an average of 28 minutes daily.

With this data, social media networks are a big help for businesses that want to boost their brand awareness and customer satisfaction through outsourcing influencer marketing and customer support. Businesses can attract more potential new customers and increase sales and profits. Marketers can save more time and money. Moreover, social networks for businesses allow brands to reach extensive groups of customers compared to using traditional methods. Various social media channels are worth being used in businesses. Aside from their cost-efficiency, they give customers the freedom to choose their preferred method of communication.

Now that we are in the first month of 2022 and there is a threat of new coronavirus strain, social media marketing has become more widely used by many e-commerce people. Therefore, being an affluent businessman, bring your brands to social media platforms where the majority of the consumers can be found. By using social media, you are not only boosting your brand campaign, but you are also connecting to your valuable customers through outsourcing customer service and outsourcing influencer marketing.

With the help of social media networks, businesses can provide their customers with the best assistance they need. You can outsource your customer service to an outsourcing partner you think is suitable for your needs. Choose the best social media channel to serve your customers, interact with them, and extend support. It is proven to be a cost-effective way of serving customers rather than the traditional method of customer service.

Meanwhile, outsourcing influencer marketing provides your brands to speak directly to your valued customers via social media influencers who have the power to convince people because of their great content, credibility, and trustworthiness.

Due to the continuous growth of the Internet and modern technology and communication, building good communication and assistance to your customers is as easy as ABC!